Nicole Davis

hello@nicoledavis.co
Dallas / San Francisco / New York

Digital Design Manager / Art Director

Santander Consumer USA
August 2016 – Present

Develop and strengthen brand assets, including style and usage guides, and collaborate with internal and external teams to ensure consistent use. Based on performance data, continually iterate and enhance the visual user experience to benefit the audience and steer the direction of future designs.Develop and strengthen brand assets, including style and usage guides, and collaborate with internal and external teams to ensure consistent use. Based on performance data, continually iterate and enhance the visual user experience to benefit the audience and steer the direction of future designs.

Project highlights: Designed and built Santander Consumer's first Design Language System to support and inform our internal and external designers/developers/IT of Santander's brand standards and ideologies.


UX Designer II

Santander Consumer USA
June 2014 - August 2016

Defined interaction models, user task flows, and UI specifications and designed the best user experience from those findings. Worked with the creative director to incorporate the visual identity of Santander Consumer's products into features before presenting it to stakeholders for sign off and worked closely with members of the Development team to ensure prototype to production integrity.

Project highlights: chryslercapital.com site redesign


Media Director

Symphonic Source, Inc.
May 2012 - June 2014

Directed a wide range of marketing efforts for the company’s suite of products, including identity, site design, SEO, social /email strategy and design, media and PR materials for both print and web.

Project highlights: http://cloudingo.com site design and marketing materials


Designer, Co-owner

Okbird Creative House
August 2009 - January 2012

Web design for boutique and national recognized clients along with branding and the beginnings of UX.

Clients: Keller Williams Real Estate, The Body Image Council of Dallas, Carolina Cinemas, Austin Zoo, Costco Foods


Education

Degree: Bachelors of Fine Art
College: The University of Texas at Dallas
Concentration: Design and Visual Communications, Studio Arts
Accolades: Summa Cum Laude, Arts and Humanities Dean's Advisory Board


Degree: Associate of Applied Arts and Sciences
Collage: Eastfield College
Concentration: Design, Advertising, Marketing

 

Publications

Media: Time Magazine
Article: The Generation Y Hotel

As a commissioned artist for NYLO hotels, my paintings were featured in Time Magazine. 

 

Volunteer Work

Role: Chairman, Curator, Artist
Organization:Texas Scottish Rite Hospital for Children

Together with my two fellow chairmen we put on an annual art benefit, "Summer Colors", in which 100% of the proceeds from the sale of art created by local artists benefit the hospital and the children who receive care there. 

Recommendations

If the devil is in the details, then Nicole has mastered them down to the pixel. She has an incredible eye for detail, due to a great understanding of UX principles and UI skills to boot. Whether an issue exists in the workflow or within the framework, she will pinpoint the issue and present visual solutions which are aesthetically pleasing and functionally effortless for a stellar user experience––and it shows, as she spearheaded the redesign of ChryslerCapital.com. Having worked with her extensively, she has proven her worth time and time again. She is a rare breed––dedicated, detail-oriented, productive and knowledgeable. She is an incredible example for her team and others around her.
— Geoff Ka'alani, Santander Consumer USA

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